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If you send a discount coupon for your product to subscribers who can't even articulate their problem, you'll likely lose them because you skipped the step of building trust and developing a relationship. Every email you send to subscribers should be addressed to the person you want to connect with, not the herd of potential clients you're trying to herd into a common stall. list segmentation, the stronger the trust will be between you and your prospects, and the easier it will be to convert them into buyers later. In addition, segmented mailings bring in of all revenue.
How to Segment a List The first step in segmentation is to create photo editing servies separate lead magnets and signup forms for each stage of the buyer's journey. This way, your contacts will be automatically divided into several separate lists. In addition, email marketing platforms allow you to segment your list by contact information and behavior. This makes it possible to send the right emails to the right people.
You can split the list according to the following criteria Geographical location Life cycle stage Awareness, considerations, decision stage Field of activity Past interactions with your brand Language Profession In fact, you can segment your list according to any criteria. The main thing is that the mailing for each subgroup is unique. Personification When you know who you're sending emails to and what's important to them, it's much easier to personalize your emails.
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發表於 2023-12-13 12:31:53